Let the senses think.
Communication
& Training
In the role of Brand Ambassador, comprehensive consulting in communication, marketing, and training is offered to wineries across Greece, Bulgaria, Georgia, and Türkiye—designed to enhance brand visibility and support long-term, sustainable growth.
Commitment Options
2-year or 5-year collaboration periods available.
*Services are based in Turkey, with an initial market focus on Turkey, followed by Greece, Bulgaria, and Georgia.
1
B2B Representation
Represent your brand at domestic and international wine fairs, corporate events, and trade missions.
Manage brand communication in alignment with your company’s mission and vision.
Establish initial contact with potential stakeholders to support import-export processes.
Expand your brand's communication network by reaching the right target audiences.
Act as a speaker or panelist at conferences, congresses, and festivals, presenting academic or corporate content tailored to various themes (sustainability, climate change, etc.).
Support your brand in becoming a thought leader through presentations, seminars, and research-driven strategies that aim to surpass competitors both in Turkey and selected international markets.
2
B2C Representation
Moderate and curate consumer-facing events such as:
Wine & Dine experiences
Winemaker’s Talks
Wine Tastings (class or virtual)
Strengthen brand-consumer relationships through direct interaction.
Increase customer engagement and build brand loyalty through regularly scheduled events.
3
Media Relations
Enhance brand visibility in both domestic and international media through:
Interviews
Articles
Feature stories aligned with topics like sustainability, climate, history, culture, arts, and lifestyle.
Position the brand as a trusted and visible contributor to public dialogue.
4
Media Content Production
Written & Spoken Media
Develop impactful content for newspapers, magazines, digital platforms, radio, and podcasts to increase brand awareness.
Visual Media
Create compelling video content for direct or thematic brand promotion, including:
Documentaries
Educational videos
E-learning content (e.g., for MOOC platforms)
5
Training
Wine Tasting Technics Masterclasses (3-hours)
Wine Terminology
Reading a Label
Geography of Vinegrapes
International Wine Tasting Technics and Aroma Exercises
Wine and Food Match
Wine Service and Storage Rules
6
Marketing
Curating wine and tasting pairings that align with the client's menu design and culinary identity,
Managing all aspects of marketing communication across relevant platforms and audiences,
Taking full responsibility for brand management, including oversight of contracted PR and advertising agencies,
Supervising the social media manager and ensuring brand consistency across digital channels,
Overseeing the onboarding and orientation process for new team members,
Guiding the career development of team members in the marketing and education departments through tailored learning and experience-based pathways.
Get in Touch
Let's organize our randez-vous!
selin@winetificresearch.com